The e-commerce giant said that the first delivery was made in 12 minutes after midnight.
Singles Day is a made-up celebration that gained popularity in China as an alternative to Valentine's day.
Kulbhushan Jadhav case: Pakistan succumbs to worldwide pressure
However, India maintains that Jadhav was kidnapped from Iran where he had business interests after retiring from the Navy. A note verbale to this effect was "sent to the Indian High Commission in Islamabad " by the Pakistani foreign ministry.
The event, originally a celebration of China's lonely hearts, has become the world's biggest online shopping spree, with takings beat those of its U.S. equivalents, Black Friday and Cyber Monday, combined.
Previous year the shopping holiday drove $18 billion worth of retail sales for participating sellers, a pop-up luxury hub, Double 11 Musée, will appear online and in the Tmall app for high-end brands.
This year? $20 billion?
Nintendo Switch finally embraces streaming as Hulu touches down
The only indication that it's coming are the mention of the app in the email to press and a now blank page on Nintendo's website. After months of waiting, it appears that the Nintendo Switch is getting its very first video streaming app today.
Chinese online shopping giant Alibaba says it took in almost 20bn yuan (£2.1bn) in sales in a matter of minutes at the opening of its Singles' Day annual discount sale extravaganza. Impressive until you compare it to the $17.6 billion in sales generated by Chinese consumers in a single 24-hour period during 2016's Singles Day. Last year, Alibaba shipped more than 1 billion packages and is on track to well outpace that this year. And this year's sales are expected to be even larger than last year.
This year's gala is set to features appearances by the likes musicians Pharrell Williams and Jessie J, basketball star LeBron James and tennis player Maria Sharapova. The Chinese liquor brand Jiang Xiao Bai is offering an enticing deal for those who have an insatiable craving for the strong distilled Chinese spirit know as baijiu.
Facebook pilots new revenge porn measures in Australia
Clifford Neuman has taken a first look at the new Facebook pilot program in Australia that will also come to the U.S. While Facebook originally announced these plans in April , the pilot program is now underway.